VIDEO PRODUCTION SERVICES · ONLINE CONSUMER PRODUCTS
Austin Air Systems
Client since January 2022
Austin Air makes medical-grade HEPA air purifiers, clinically studied to reduce asthma and COPD symptoms, handcrafted in Buffalo, New York. We've worked with them since January 2022.
The work runs long-form video, short-form video, documentary-style interviews, and podcast-style livestreams, pointed at different jobs on purpose. A monthly strategy call keeps it that way, because a branding video, a sales video, and a video built to just get people talking are not the same assignment, and Austin Air needed all three.
Four years, and counting
What the retainer covers
Long-form video Short-form video Documentary interviews Podcast-style livestreams Monthly strategy callsReal families. Real athletes.
We've sat in customers' living rooms and asked how the air in their home changed once they started using an Austin Air purifier, the kind of answer no script writes as well as a real one. We've done the same with professional athletes who use the product for exactly the reason it exists: cleaner air, easier breathing. This is the feels-real, not-produced end of the spectrum, on purpose.
Built to sell
Not every Austin Air video is about trust and story. Some are built to close: product video for their Amazon listings and their own product pages, plus product photography for web, social, and the shop itself. Different job, same crew.
The work
